Cover of Convince them in 90 seconds or less
Read Time: ~4.9 hr

Convince them in 90 seconds or less

by Nicholas Boothman (2010)

About this book

"Whether you're selling, negotiating, interviewing, networking, or leading a team, success depends on convincing other people--and convincing other people depends on making meaningful connections. Nicholas Boothman ... shows how to use the tools that belong to all of us--face, body, attitude, and voice--to make a dazzling first impression, establish immediate rapport and trust, and master the people-to-people skills that will help you persuade others to embrace and act on your ideas."--P. [4] of cover.

Setting / LocationGlobal
Story EraModern Era
Protagonist / CoreConvince them in 90 seconds or less Lead Character

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Business leaders & success

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Includes profiles of Bill Bowerman (Nike Co-founder), Walt Disney (animator), Oprah Winfrey (media innovator), Andrew Carnegie (industrialist), Katharine Graham (publisher), James Morgan (chief executive officer of Applied Materials), Carly Fiorina (chief executive officer of Hewlett-Packard), Mary Kay Ash (founder of Mary Kay cosmetics), Dale Carnegie (self-help pioneer), David Stern (NBA commissioner), Sam Walton (Wal-Mart founder), Thomas Golisano (chief executive officer of Paychex), Ray Kroc (founder of McDonald's), Brownie Wise (of Tupperware), Charles Tandy (chairman of Tandy), Charles R. Walgreen (founder of Walgreen Co.), Sheryl Leach (creator of "Barney"), A.P. Giannini (of Bank of America), William Wrigley, Jr.^ (founder of Wrigley Co.), Nancy Brinker (organizer), Billiam Boeing (aviation pioneer), Michael Barrington (founder of AmeriCredit), Jen-Hsun Huang (of Nvidia), Daisy Braxton (entrepreneur), Charles Mathewson (chairman of International Game Technology), MIchael Birch (chief executive officer of Tellabs), Konosuke Matsushita (founder of Matsushita Electric Industrial Co.), John H. Johnson (founder of Johnson Publishing), Arthur Blank and Bernie Marcus (of Home Depot), Scott Kriens (chief executive officer of Juniper Networks), Ann Fudge (of Kraft Foods), Robert Woodruff (of Coca-Cola), Michael Dell (founder of Dell Computer Corp.), Jorma Ollila (of Nokia), Jeffrey Bleustein (of Harley-Davidson), Joan Ganz Cooney (creator of Sesame Street), Alfred P. West, Jr. (of SEI Investments), Meg Whitman (of eBay), Steve Case (of American On Line), Mickey Drexler (of Gap, Inc.), Howard Schultz (of Starbucks Corp.), Linda Sanford (of IBM), David Gold (of 99 Cents Only Stores), Madame D.J.^ Walker (cosmetics entrepreneur), David Ogilvy (founder of Ogilvy & Mather), John Chambers (chief executive officer of Cisco Systems), Pierre Omidyar (founder of eBay), Ole and Bess Evinrude (founders of Outboard Marine Corp.), W. Edwards Deming (statistician), Coco Chanel (fashion designer), Joseph C. Wilson (of Xerox), John Mauchly (co-inventor of ENIAC and Univac), Howard Head (inventor), Robert Noyce (Intel co-founder), Jack Welch (chief executive officer of General Electric).

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