The Elgar companion to radical political economy

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Alma Chesnut Moore

This book is for women who dislike housework but like nice homes. Though it obviously will give brides an enviable head start, it was not written especially for them, but for those of us with growing families, who have to make every stroke tell or go under. Every woman knows that there is no one cleaner for everything and that what is good for one material may destroy another. And every woman also knows that there is no "magic" in cleaning anything -- just knowledge of what to use and how to use it. This book is intended to supply concise information about different articles and materials and their care. How to Clean Everything is not intended to convert casually efficient women into demon housekeepers. Consult it as you would your cookbook, when in doubt or faced with a special problem. - Introduction.

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Tony Fu-Lai Yu

This is the first systematic economic study of the nature, operation and contribution of entrepreneurship to the growth of Hong Kong. From a new entrepreneurial perspective of economic development, the author argues that the success of Hong Kong is attributable principally to adaptive entrepreneurship: * product imitation, * small scale enterprise, * subcontracting, * spatial arbitrage. Using these entrepreneurial strategies, local manufacturers learned from foreign firms and imitated their products. By selling improved commodities at lower prices, they competed against the original suppliers from more advanced countries. Being alert to opportunities and responding rapidly to change, Hong Kong's entrepreneurs shifted their production activities from one product to another; from higher cost to lower cost regions; from traditional fishing and agriculture to manufacturing, and then to finance and other services. These entrepreneurial activities have brought about structural transformation in Hong Kong's economy, enabling the country to compete with advanced economies. This study concludes that any policy recommendation on economic development should be based on analysis that incorporates entrepreneurship and provides a reappraisal of the role of government in economic development.

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K. Douglas Hoffman, John E. G. Bateson

The primary objective of [this book] is to provide instructional materials that not only introduce the student to the field of services marketing but also acquaint the student with specific customer service issues.... The [book first] concentrates on defining services marketing and providing the basic concepts that differentiate the marketing of services from the marketing of tangibles.... [It then discusses] topics that concern the management of the service encounter.... [The book also] focuses on customer satisfaction and service quality issues. Methods for tracking service failures and employee recovery efforts as well as customer retention strategies are also presented.... [The book concludes with] nine cases that illustrate the topics discussed throughout the book. -Pref.

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Watts Wacker and Ryan Matthews

"Deviance is nothing more than a marked separation from the norm and is the source of innovation, the kind of breakthrough thinking that creates new markets and tumbles traditional ones. Positive deviation is an inexhaustible font of new ideas, products, and services. It's the source of all creative thinking and dynamic new market development and ultimately the basis of all incremental profit.". "The Deviant's Advantage describes how deviance proceeds along a traceable trajectory from the Fringe, where it originates but has zero commercial potential; to the Edge, where word of mouth creates a limited audience; to the Realm of the Cool, where the buzz and market momentum really start to build; to the Next Big Thing, where demand is honed and intensifies; finally landing at Social Convention, the heart of the mass market."--BOOK JACKET.