Cover of Unleashing innovation
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Unleashing innovation

by Nancy Tennant Snyder and Deborah L. Duarte (2008)

About this book

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.

Setting / LocationGlobal
Story EraModern Era
Protagonist / CoreUnleashing innovation Lead Character

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Unleashing innovation by Nancy Tennant Snyder and Deborah L. Duarte | Literally Just Books