by Clate Mask, Scott Martineau (2010)
You started your business for the freedom and adventure of being your own boss, but now you feel buried by your business. The authors lay out six strategies that, when combined, give you a step-by-step approach for reaching entrepreneurial success.
Avril Owton
Your relationship with your customers is probably one of the most important you'll ever have. No business can survive without them, but reaching customers in the first place is a big challenge for small companies. This book will help you do just that by offering invaluable advice on a range of key issues including: understanding your customers; hiring the right people; coping with complaints; adding a personal touch; and learning from your competitors.
Frederick Jones
"This book says 'no' to small business failures and 'yes' to controlling the destiny of our organizations. In this book, we will teach you how laziness and arrogance can ruin great business. Champions in business refrain from unprofessional, destructive behavior and magnify the positive traits identified in this book."--Back cover
[edited by] Meir Russ
"This book addresses the relevance of knowledge management strategies for the advancement of organizations worldwide"--Provided by publisher.
John Saee
"This timely book examines cross-cultural managerial communication competence and its application within the service industry. Focusing particularly on the hospitality and tourism industry, John Saee examines the cross-cultural implications of competence across all managerial functions: planning, workplace communication, recruitment/promotion, induction, training, supervision, industrial relations, management of change, customer service, financial management and marketing." "This is the first detailed study - at a national level - of current psychological and sociological theories of intercultural communication, linked to an investigation of the management of cultural diversity in the workplace within a multicultural society, a study which has global implications. This cutting-edge research advances new modalities of best practice on managerial competence which can be equally applied to all other industries around the world confronted with cultural diversity in the workplace."--Jacket.