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Allison Cerra, Kevin Easterwood, Jerry Power

"Based on the findings of an extensive research project that surveyed more than 5,500 enterprise employees and functional decision makers across the United States and China, Transforming Business: Big Data, Mobility and Globalization explores the influence of technology in the workplace and the implications to company culture, functional responsibilities and competitive advantage. This in-depth analysis illuminates emerging technological trends, the changing workforce, and the shifting face of business and industry while offering prescriptive guidance to leaders. This book: Addresses how new technology trends - including mobility, cloud, big data and collaboration - are fundamentally changing the way work is conducted and how company leadership can tap into these trends to affect positive cultural reform ; Examines how the introduction of new technologies and the emergence of new business models are shifting traditional organizational roles, including HR, marketing, finance, and IT ; Takes an in-depth look at how the next-generation of top talent, represented by college students at the top universities, view their future workplace environment and how technology can become a meaningful magnet for recruitment and retention ; Zeroes in on how the integration of technology into the workplace differs between the United States and China and the implications to the global marketplace. What emerges from this book is an evolved role for company leadership, one of significant strategic value as cultural stewards capable of generating sustainable advantage for their companies in the most competitive market witnessed in decades."--Publisher's website.

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Kees van der Heijden

Scenario planning allows companies to move away from linear thinking and better understand external change. Eight years (and 30,000 copies) after publication Scenarios is still acknowledged as the definitive work in the field. Now, Kees van der Heijden brings his bestseller up to date, following up on his original case studies and adding significant new material. The Second Edition changes focus slightly by providing more in-depth analysis and application of the concept of the 'strategic conversation'. While maintaining the underlying rigour of the first edition, van der Heijden revisits the text to make it far more practical and accessible, and in doing so gives you the tools you need to set out and negotiate a successful future course for your organization in the face of significant uncertainty.

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Cyrus Freidheim

Beyond the multinational corporation - even beyond the mega-corporation built from aggressive mergers and acquisitionsa new form of global business is emerging, and it is changing the competitive landscape forever. In his book, The Trillion-Dollar Enterprise, Cyrus Freidheim offers a front-row seat to this seismic shift, through which a few dominant enterprises will control two-thirds of the global market in their respective industries. But they won't be corporations as we've known them. They will be vast networks of corporate alliances - global coalitions of independent firms acting in concert as single entities, and combining assets that exceed the entire output of many nations. From the global stage, Freidheim takes us deep into the heart of "Trillion-Dollar Enterprises" in development, identifying the key elements of successful network formation, and outlining new roles and responsibilities for managers, executives, teams, and boards. Freidheim ultimately calls for revolutionary changes in how business leaders should be educated and rewarded, as the skills of diplomacy and negotiation take priority over functional expertise. In his provocative conclusion, Freidheim takes us twenty-five years into the future to explore looming public policy issues as the forces of commercial globalization and political sovereignty collide, challenging existing paradigms of anti-trust, trade, and labor policies - and even national security.

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Richard Burroughs

Coastal Governance provides a clear overview of how U.S. coasts are currently managed and explores new approaches that could make our shores healthier. Drawing on recent national assessments, Professor Richard Burroughs explains why traditional management techniques have ultimately proved inadequate, leading to polluted waters, declining fisheries, and damaged habitat. He then introduces students to governance frameworks that seek to address these shortcomings by considering natural and human systems holistically. The book considers the ability of sector-based management, spatial management, and ecosystem-based management to solve critical environmental problems. Evaluating governance successes and failures, Burroughs covers topics including sewage disposal, dredging, wetlands, watersheds, and fisheries. He shows that at times sector-based management, which focuses on separate, individual uses of the coasts, has been implemented effectively. But he also illustrates examples of conflict, such as the incompatibility of waste disposal and fishing in the same waters. Burroughs assesses spatial and ecosystem-based management's potential to address these conflicts. The book familiarizes students not only with current management techniques but with the policy process. By focusing on policy development, Coastal Governance prepares readers with the knowledge to participate eff ectively in a governance system that is constantly evolving. This understanding will be critical as students become managers, policymakers, and citizens who shape the future of the coasts. - Publisher.