Readings in the strategy process

Sample

Alan M. Rugman, Richard M. Hodgetts

"This second edition of an already well-established international business text maintains its unique strategic focus and the use of the triad (US/Europe/Far East) as a framework within which international business is explored. There is an emphasis on economic and multinational approaches throughout. The major strength of this book lies in the use of relevant case material, much of which has how been revised or replaced to include more European examples. Each chapter has common pedagogy, which includes objectives, active learning cases, international business strategy in action, key points, key terms, review and discussion questions, and real cases."--BOOK JACKET.

Sample

Charles Chase

Praise for Demand-Driven Forecasting A Structured Approach to Forecasting "There are authors of advanced forecasting books who take an academic approach to explaining forecast modeling that focuses on the construction of arcane algorithms and mathematical proof that are not very useful for forecasting practitioners. Then, there are other authors who take a general approach to explaining demand planning, but gloss over technical content required of modern forecasters. Neither of these approaches is well-suited for helping business forecasters critically identify the best demand data sources, effectively apply appropriate statistical forecasting methods, and properly design efficient demand planning processes. In Demand-Driven Forecasting, Chase fills this void in the literature and provides the reader with concise explanations for advanced statistical methods and credible business advice for improving ways to predict demand for products and services. Whether you are an experienced professional forecasting manager, or a novice forecast analyst, you will find this book a valuable resource for your professional development." --Daniel Kiely, Senior Manager, Epidemiology, Forecasting & Analytics, Celgene Corporation "Charlie Chase has given forecasters a clear, responsible approach for ending the timeless tug of war between the need for 'forecast rigor' and the call for greater inclusion of 'client judgment.' By advancing the use of 'domain knowledge' and hypothesis testing to enrich base-case forecasts, he has empowered professional forecasters to step up and impact their companies' business results favorably and profoundly, all the while enhancing the organizational stature of forecasters broadly." --Bob Woodard, Vice President, Global Consumer and Customer Insights, Campbell Soup Company

Sample

[edited by] Meir Russ

"This book addresses the relevance of knowledge management strategies for the advancement of organizations worldwide"--Provided by publisher.

Sample

Ian I. Mitroff and Gus Anagnos

"In Managing Crises Before They Happen, Ian Mitroff reveals the specific features of corporate culture that enable crises to erupt and flourish. In this book, he probes the psyche of the organization, pointing out how a mindset of "it can't happen here" eventually leads to a breakdown of the entire system. He takes on the critical issue of truth-telling ... offers practical advice and philosophical insights ... and provides a framework for controlling and containing the damage." "Managing Crises Before They Happen makes it clear that crisis management is not a separate program, but an integral part of the entire management system. It promotes the kind of big picture thinking and practical knowledge you need to sidestep the pitfalls of an increasingly crisis-ridden environment."--Jacket.