When memory speaks

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Philip Hesketh

"Learn how to influence others and get your own way more often Wouldn't it be great if you could get the pay rise you've asked for, win the business you've pitched for or get that job you so desperately want? Well, with this book you can learn how to get inside the head of the person making the decision and find out exactly what is it that's going to get them to say yes! Persuade explains the seven psychological drivers that motivate us all. By understanding these drivers and the impact they have on our own lives, we can gain valuable insights into how we can motivate ourselves, improve our relationships, negotiate more effectively, get people to like us and ultimately get our own way more often. Persuade: Is written in Phil's trademark humourous, yet well-researched style Draws from scientific and psychological sources Is delivered in short, accessible, bite-sized chapters "-- "Asking for a pay rise, pitching to win a client inbusiness, going for a job interview or even simply asking afriend for a favour...we all have areas of our lives where we'd love to hear a yes more often. We need to understand what's going on inside the head of the person making the decision and find out exactly what is it that's going to get them to agree. In this book, Phil Hesketh explores the seven key pyschological drivers that motivate us all and influence our behaviour and choices. Just what is it that makes a person decide one way over another? And how can we sway them to help turn the tables our way? THE SEVEN DRIVERS - The need to be loved - The need to feel important - The deep- seated need to belong - The need to believe - The need for some certainty and some uncertainty in our lives - The need for 'a place' - The need for growth and improvement Written in Phil's trademark humourous, yet well-researched style, (drawing from scientific and pyschological sources to the wisdom of Coco Chanel) this book shows us how by understanding these drivers and the impact they have on our own lives, we can gain valuable insights into how we can motivate ourselves, improve our relationships, negotiate more effectively, get people to like us and ultimately get our own way more often"--

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C. G. Jung

Overview: The book is rich in material drawn from literature, aesthetics, religion, and philosophy. The extended chapters that give general descriptions of the types and definitions of Jung's principal psychological concepts are key documents in analytical psychology.

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Dr. Wm. Wayne Brown

Flipping the switch from inertia to movement is a tremendously rewarding and chalenging process. Just knowing your are working toward this goal and taking action will help bring a sense of peace, joy, and accomplishment. This inspiring self-help book shows how you can flip the switch inside yourself and begin building momentum toward a more rewarding personal life. Readers will learn the four principles of significant thinking, along with an array of other useful concepts that will help you make necessary changes for the positive.

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Alma Halbert Bond

"This volume details the life and work of Margaret Mahler focusing on her life's ambition--her psychoanalytical work. Her experiences with the Philadelphia Institute and her definitive research through the Masters Children's Clinic are also discussed"--Provided by publisher.